Not So Green

I am expecting to get some criticism on our down play on Green construction.  We have found, especially in our local market (Miami and Boca Raton), if Green costs more it is a tough sell.  If the Green product saves energy or has a better life expectancy our clients will at least listen.  However, just because something is Green does not do it in our market.  We have had several clients inquire about the Green side of construction but inevitably  it comes down to dollar choices that most are not willing to do in these tough economic times.  Upgrading insulation and energy efficient windows and doors are still high priorities.  It is an added benefit if they are Green but not if it costs more.

Harry Hollub president of Hollub Homes